Many loyalty programmes rely on an app the customer has to download, often with an account to create. Digikart makes the opposite choice: a card added to Apple Wallet or Google Wallet, with no app. Here is what each approach means, for the customer and for the merchant.
| Criterion | App to download | Digikart |
|---|---|---|
| Setup on the customer's side | A download, often an account to create | One QR code scan, once |
| App required | Yes | No (Wallet card, web card fallback) |
| Access to the card | Open the app | From the phone's wallet |
| Notifications | App push | On the Wallet card, unlimited on Pro |
| Data asked of the customer | Variable, often a full account | No data required |
| Functional scope | Sometimes broad (ordering, booking) | Focused on loyalty |
| Updates | To be installed by the customer | Automatic on the card |
| Data hosting | Varies by vendor | In France, GDPR |
| Price for the merchant | Varies by vendor | Free, Plus plan at €17/month incl. VAT or Pro plan at €49/month incl. VAT |
A dedicated app remains a coherent choice when loyalty is only one brick in a larger project: online ordering, booking, payment, brand content. A well-known chain, whose customers happily download the app, can gather its whole experience there. In that setting, the functional richness justifies the friction of installing.
For a local business, that friction is the real issue: every step (download, account creation) makes some customers give up at the counter. The Wallet card is added in one scan, lives in the phone without taking up an app, and receives the merchant's notifications. Digikart owns that narrow scope: loyalty, done well, without asking the customer for an app or for required data.
The card is added to Apple Wallet or Google Wallet by scanning a QR code, once. It then stays in the phone like a boarding pass, and a web card serves as a fallback if the phone does not handle wallets.
Yes: Apple Wallet and Google Wallet cards receive notifications. With Digikart's Pro plan, they are unlimited and involve no billed SMS, which is precisely one of the strengths of this format.
Loyalty card in Apple Wallet and Google Wallet, unlimited customers, no bank card, ready in 15 minutes.